Basketball Think Tank

Let us show you how to sharpen your promotional game

Nothing but net gains

Driven by the success of our baseball and football sports marketing summits, we added a Basketball Think Tank in 2016 for our growing roster of NBA partners. As the league’s Preferred Premiums Supplier, we are committed to helping teams build world-class fan experiences, reward loyal ticket purchasers and create value for sponsors.

Court is now in session

Along with educating teams about the scope of resources BDA provides, we review the latest importing, testing and compliance standards. Teams share their approach to building a successful promotional calendar, season ticket holder gifting, affinity club marketing, community outreach and more. It’s interactive, it’s informative, and trust us, it’s a blast.

It's all about the people

"What’s most valuable to me is the opportunity to interface with your peers and the BDA team about the challenges you may be facing in your respective market. Also, because BDA works across all major professional sports, learning how our friends in the other leagues activate is beyond beneficial."

Desron Dorset
VP, Business Development
Philadelphia 76ers

Doesn’t seem right for us to do all the talking.

Your thirst for knowledge is admirable. But it’s time we learned a little about you, too.